Three way link building
May 23rd, 2010 by
If building up the link popularity of your website is your priority then you should definitely check out the 3 way link development concept. Three way link building is a hybrid of reciprocal linking & 1 way linking. It is an excellent way to improve link popularity of your site! You don’t link to your link partner’s website from the site that you actually want to promote. Instead, you host a different informative website & provide links to other sites.
Let’s say that you have a website “A” & your link partner’s website is “B”. Now, you ask your link partner to link to your website & link back to him from your own website “C”. This way both A & B get one way links!
B———->A
C———->B
You create a new website that is more informative. The new site contains information which is relevant to your primary site – the site you actually wish to promote. You could develop as many keyword-rich content pages as possible. If necessary, check out other web sites in your industry to see get a hang of what topics they are discussing. Make sure you think of different ideas & write unique articles as far as possible. It is crucial for the new website to have unique content. Also do not copy content from any other – an exercise which search engines hate.
Guidelines to Set up 3 way site:-
1) Web Pages must be static.
2) Search engine friendly Design structure.
3) Work on internal linking.
4) Unique and informative content
5) Keyword rich content
6) The content should not promote your website.
7) The three way site should look like a completely different entity. There should no connection between the two sites. You should not use your actual name & contact details along with email ids anywhere on the site.
The 3 way site must be hosted on a different server while the domain registration details you use for registering the website should be completely different.
9) Submit this site to free search engines & directories.
10) Paid directories submission is also recommended .
11) You should not mention anywhere on your site that you are open to link exchange. This applies to other linking strategies as well.
Advantages of 3 way linking:
1) Both the sites get 1 way links – win /win game!
2) You get quality one way links without spending money on buying them
3) You do not have to link to other related websites / competitors from your primary site!
4) By three way linking your website enjoys quality one way link as against reciprocal linking which is not liked by search engines.
5) You get more positive responses from your link campaigns as more people are interested in getting one way links from quality websites and increase website traffic.
6) This one way links strategy works well in most cases.
7) Your website has more inbound links & fewer outbound links as against websites with reciprocal linking.
Disadvantages of 3 way linking:
1) It is a long term strategy. You must wait until your 3 way site gets some Google Page rank.
2) Since the concept is new, you may have to spend more time convincing others about its working.
Well, that’s best I can explain about 3 way link development….
link building
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